Our Work
Suicide is a preventable mental health crisis. The primary obstacle to suicide prevention is silence.
Proactive suicide prevention means starting the conversation on mental health before it adversely impacts our lives.
At Hope For The Day®, we strive to eliminate the highest risk factors of suicide through outreach, mental health education, and community action.
Our Mission
Hope For The Day® (H.F.T.D.) is a non-profit movement empowering the conversation on proactive suicide prevention and mental health education.
Suicide has no prejudice, and 700,000 suicides are reported each year, with many more going unreported. In the US alone, over 130 individuals complete suicide on a daily basis. Through outreach, education, and action, we can equip people with the right tools to be proactive in their communities!
Suicide is a preventable mental health crisis. The primary obstacle to suicide prevention is the silence of stigma. Stigmas are social and cultural factors that try to dictate how we express ourselves and compel individuals to be silent on their internal experiences. Too often, we do not discuss mental health or suicide until it directly impacts our community.
Proactive prevention is about creating an environment that doesn’t wait for someone to reach a point of crisis to address their mental health. In doing proactive prevention, individuals step up to take action and facilitate the conversation on mental health in their spaces.
Education
Our education programming is aimed at providing community members with the proper knowledge and tools on mental health care to help them achieve proactive prevention within their community.
Who We Educate
Taught in 110 schools in Chicagoland
Over 28,000 individuals educated
Distributed over 2,000 e-learning licenses
Events
We activate at venues big and small, and we host gatherings to build community and spread awareness.
We have accomplished more than one thousand live event actions, directly engaging more than 1 million individuals in 50 states in America, and 26 countries around the world.
Partners in Prevention
We work with our Partners in Prevention to break the silence on mental health in their communities. Our mutually beneficial partnerships come in the form of product collaborations, innovative fundraisers, and more.
Sip of Hope
Sip of Hope® is the world’s first coffee where 100% of the proceeds support proactive suicide prevention and mental health education. This is it’s a brick-and-mortar representation of the work that Hope For The Day does every day!
86 The Silence
The 86 THE SILENCE: Conversation Starters campaign is inspired by our signature education program, The Things We Don’t Say, which empowers people to talk openly about mental health, break down stigma, and take early action.
Now, we’re bringing it back for 2026—bigger, louder, and bolder. Whether you’re a brewery, a coffee roaster, a cannabis cultivator, or a maker of artisan goods, we are inviting the entire hospitality world to join us.
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Impact Report
Peer-led, clinically backed programs for schools, workplaces, and communities.
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Public Policy
We offer proclamations for counties and municipalities to take an actionable step towards proactive suicide prevention.
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Financials
Use our Resource Compass to find free and reduced-cost mental health resources near you.
Streaming for Hope
Hope For The Day (H.F.T.D.) partners with streamers and creators to raise awareness, break stigma, and remind people IT'S OK NOT TO BE OK®.
Funds support proactive suicide-prevention and mental-health education and resource distribution across all 50 states and 17+ countries.
Join the Movement
Your contribution — financial or otherwise — helps bring proactive suicide prevention to the communities that need it most.
Whether you donate $25, share a resource, or host a fundraiser, you're part of this.